THE ACCOMPLICE IS THE PARTNER IN WINE – AND FUNDRAISING – FOR MARCO PIERRE WHITE

THE ACCOMPLICE, the new ‘partner in wine’ for independent retailers, has proved it’s also the perfect partner in raising funds with chef Marco Pierre White.

The Australian wine brand was a runaway success in helping to raise £17,000 for a recent masterclass given by the Hell’s Kitchen star on behalf of charity Hospitality Action.

Available in Chardonnay, Shiraz and a Semillon/Sauvignon blend, The Accomplice was the wine served during the three-course meal, which followed the masterclass event for Unilever Foodsolutions.

Fast-gathering pace in both off-trade and on-trade independents, The Accomplice – which is distributed by De Bortoli in the UK – is one of the first Australian wine brands to embrace social media seriously. It is also offering amazing deals to independents via Harpers magazine’s recently-launched Twitter hashtag campaign #winedealfriday.

De Bortoli’s John Thorne said: “The Accomplice has been received well because it doesn’t look like the usual suspect on-shelf – and it certainly has online stand-out because of our social media tools, too. In taste tests with independents, it stacks up with huge flavour in the bottle and on your palate.”

the accomplice retails for £5.99 and is available now for all independent stores.

For further information contact: john_thorne@debortoliwines.com

Stockist for the accomplice is De Bortoli Wines

Sales: +44 (0)1725 516467

Topsham Wines is first UK retailer to capture The Accomplice

Breaking news from The Accomplice, the UK’s new social media-friendly wine

The Bilbul Winery in New South Wales is missing two more bottles of its new wine brand The Accomplice – bottle numbers 9802 and 5135 to be precise.

The cheeky little upstarts just couldn’t wait till their parole in May when the official UK launch was due to take place. On Sunday they were seen rolling out of a taxi in Topsham High Street, Devon, following their escape from producer CV Wines Farm on Thursday.

Jim Kingston captures a pair of accomplices outside his wine store on Topsham High Street

After being captured by Topsham Wines retailer Jim Kingston, the two grape varietals gave him what for and warned him that more of their gang was following on.

But Kingston, who donned dark shades and a beanie hat to surprise the pair in Topsham High Street, warned them that he already knew – because Topsham Wines is the first independent retailer to order The Accomplice.

Topsham Wines: the first UK wine retailer to stock The Accomplice and Jim Kingston’s keeping the blonde and red-head close to his chest

And Kingston wasn’t disappointed. He found the Chardonnay to be a cheeky, honeyed blonde bursting with fruit in all the right places, while the Shiraz is a rather plum little chappie with a piquant of pepper.

The Accomplice claims to be the new partner in wine for the UK – a cult new brand for consumers and a point of difference for independent retailers.

“The Accomplice has a tongue-in-cheek appeal but it’s the wine in the bottle that stacks up – and at £5.99 [RRP] the wine offers good value. To buy a straight Chardonnay or Shiraz from France would set you back more than this and may not deliver. So they are very good value,” says Kingston.

Jim Kingston stows away the stowaways, his new Aussie escape artists from the Bilbul Winery

Topsham Wines eagerly waits till May for its first delivery of The Accomplice – the new social media-friendly wine for the UK. But Kingston says that his two Aussie escapees will be locked up in his store until the rest of their gang arrives.

For further information contact: UK manager John Thorne

For sales contact De Bortoli Wines: +44 (0)1725 516467

Notes about The Accomplice

Independent wine retailer Jim Kingston from Topsham Wines says: “The Accomplice will definitely appeal to those in their early twenties and thirties, and those that like to think they are still in that age group.”

Kingston’s tasting note for Chardonnay

“The Accomplice Chardonnay has a citrus nose and a clean, slightly buttery palate that is checked with fresh acidity. For food pairing I would definitely bring a few bottles onto the fishing boat – it would go down a treat with sushi of mackerel with wasabi. We’ve seen Rick Stein do it on telly.”

Kingston’s tasting note for Shiraz

“The Accomplice Shiraz is so soft and easy, you can take it anywhere – I’d even have that on the boat, too, but really it’s a BBQ wine.”

Who would Kingston choose to be his real life ‘partner in wine’ to share a bottle of The Accomplice with?

“Famous wine writer and cricket broadcaster John Arlott or actress Salma Hayek. Google her and you’ll see why.”

Australia Day – Competition

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This Australia Day indulge in an exclusive themed Vinopolis wine tour, with Australian sparkling wines, Victoria Bitter, Jumbucks pies and Tim Tam biscuits with rum.Vinopolis will be bringing Australia to London this January with a themed, guided wine tasting so you can celebrate Australia Day in style without the 24 hour journey!

The Australia Day Tour kicks off in style with an Australian sparkling wine tasting. You will then learn how to ‘sniff, swirl and slurp’ like a true professional in a ‘How to Taste Wine’ session before going on to taste 3 further Australian wines.

Following the wine tastings you will sample a range of authentic Australian traditions including Victoria Bitter, Tim Tam biscuits with rum and a Jumbucks pie!

For those that want to carry on the festivities after the tour Brew Wharf our onsite bar with micro brewery will be open until 12am.

Australia Day Tour includes:
• An Australian sparkling wine tasting
• Tutored ‘How to Taste Wine’ session
• 3 Australian wine tasting
• An Australian Bombay Sapphire cocktail
• A Tim Tam & rum tasting
• A Victoria Bitter tasting
• A Jumbuck’s pie
• Free entry to Brew Wharf until midnight

Duration: 2 hours
Date / Time: Tuesday 26th January 5.30pm

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Set beneath the arches of a Victorian viaduct, in the heart of London’s Bankside, Vinopolis offers a unique and versatile venue space that retains much of its original splendour with architectural features such as exposed brick work, high vaulted ceilings and soaring Victorian arches.

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Getting to Vinopolis
By tube

London Bridge is the nearest tube station (Northern and Jubilee lines). Exit via the Borough High Street West exit. At the top of the stairs, take the first right down Stoney Street, just before Monmouth Coffee, turn left down Park Street and follow the road around until you reach the main visitor entrance of Vinopolis on your right.

By rail

London Bridge is the nearest over ground railway station.

By road

Vinopolis is located on Bank End, not far from Borough High Street, which is easily accessible from all major routes. Please note that Vinopolis does not have a car park, the nearest parking is NCP in London Vintry Thames Exchange on Bell Wharf Lane off Upper Thames Street, EC4R 3TB.

Join in the hunt for FREE wine at Down Under Live!

THE ACCOMPLICE, your new partner in wine, has teamed up with Down Under Live 2010 to hold a fantastic FREE Wine Hunt! If you’re heading to the number one emigrating and travel event in London this weekend then look out for bottles of wine hidden at the stands.

The Accomplice is due to hit shelves in May but this cheeky little upstart has escaped from the Bilbul Winery in New South Wales to give you an early taster at Down Under Live.

When is The Accomplice Wine Hunt?

Date: January 30th-31st, 2010

Event: Down Under Live

Where: The Business Design Centre, Islington

Info: It’s the event for travelling, emigrating and studying in Australia & New Zealand

Doors open 10.30am

Aussie rules of the game

1. We’ll announce when The Accomplice Wine Hunt is about to begin on each day at Down Under Live.

2. All you have to do is look around the stands or just ask if they’re hiding The Accomplice – he’ll show his face soon enough.

3. It’s first-come-first-served so if you find him he’s yours!

4. You and The Accomplice should find some friends and enjoy!

Did you get to this page from Twitter?

The Accomplice is also giving away TWO FREE TICKETS worth £15 each to Down Under Live at the Business Design Centre, Islington.

  • No questions asked – just retweet the original tweet to enter
  • Remember to follow @_theaccomplice and that’s it!
  • The winner of this fab pair of tickets will be randomly selected on Friday, Jan 29th 2010 at 12pm, and notified immediately!
  • This offer is only open to UK and Irish residents
  • Tickets will be held at the door for entry to Down Under Live on Sat/Sun January 30th-31st 2010 (from 10.30am)

About The Accomplice

  • The Accomplice is in independent wine stores and off-licences from May 2010.
  • Follow your new partner in wine on Twitter
  • Become a fan of this little party-starter on Facebook

Interested in stocking the UK’s new social media-friendly wine at your store? Call 01725 516467.

A little bit of history

Riverina, New south Wales , Australia

On the banks of the Murrumbidgee River in southern NSW lies the famed Riverina district, and at its centre is the town of Griffith, with its charming Italian-Australian flavour. This means good coffee, interesting cafés, and more recently the wonderful wines of the De Bortoli’s. In terms of grapes, the Riverina grows 55 percent of New South Wales’ crop and 15 percent of all grape production in Australia. Griffith itself is 570 km (or a 6.5 hour drive) west of Sydney.

The Wiradjuri people were the original inhabitants of much of south western New South Wales including much of the Riverina region along the Murrumbidgee and Lachlan rivers, though other groups undoubtedly ranged in various parts of this large district. The name Riverina is reputedly taken from the province of Entre Rios (meaning between two rivers) in South America, and was used as early as 1857. The area is rich pastoral country and in Australia that means squatters. The ‘independent’ nature of their occupation also means that it is unclear when land was taken over but by 1848 nearly all the land along the main rivers, the Lachlan, Murrumbidgee and Murray was occupied. The demand for meat created by the gold rushes in the 1860s saw an increase in land settlement and grazing, followed by an increase in sheep as wool prices rose in the 1870s. In the 1860s and 1870s, German settlers from the Barossa Valley also travelled up river to settle in the eastern Riverina.

Perhaps one of the most legendary episodes in the history of the Riverina was when Ned Kelly crossed over from Victoria to rob the bank at Jerilderie in 1879 and while there wrote his famous Jerilderie letter, a denunciation of the treatment the Irish received at the hands of the Victorian government.

It wasn’t until the early twentieth century with the development of the MIA that large scale settlement on land always considered barren took place. It was during this expansion that Italians first entered in large numbers, such that by 1954, half the farms around Griffith were owned by Italian born or the Italian descended. Griffith, founded only as a result of the MIA, going on to become the regions’ major center.

In general the entire region is flat, though some major developments are occurring on the sloping rangelands. The Riverina is an alluvial plain formed by deposits carried down from the Great Dividing Range over the last several tens of thousands of years and most of the plain is less than 200 metres above sea level. To the west is largely featureless saltbush plain. Overall the climate is hot and dry, with its relatively low rainfall occurring mainly in the winter. Based on irrigation, grape growing is reliable, with moderate to high yields and few diseases. This means growers can use low impact management techniques that have produced consistently high quality wines.

Riverina, New South Wales, Australia

The flat plains of the Riverina have in the past produced vast quantities of affordable wines. Nowadays, quality is emphasised over quantity and so there is more focus on lower crop levels and better techniques that have improved the white wines of the Riverina.